In-House vs. Agency Analysis:
The Real Cost Of Winning On Amazon

Building a high-performing Amazon business requires expertise, resources, and relentless execution. But does assembling an in-house team make sense—or is there a more efficient and cost-effective way to scale?
Many brands underestimate the true cost of hiring, training, and managing a full internal Amazon team. From recruiting top-tier talent to ongoing operational expenses, the numbers add up quickly—often reaching hundreds of thousands of dollars annually before seeing results.
💡 How do brands make the right choice?
This analysis breaks down the real financial and operational impact of both approaches—helping brands weigh the benefits, challenges, and costs of managing Amazon in-house versus working with an external partner.
📥 Download your copy to discover:
✔️ A detailed cost breakdown of building and running an in-house Amazon team
✔️ The hidden time and resource commitments brands often overlook
✔️ Key factors to consider when deciding the best approach for long-term success
💡 Get the insights you need to make the smartest decision for your brand.
Fill out the form below to download “In-House vs. Agency Analysis: The Real Cost Of Winning On Amazon”



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“Amazon is…an amazon. The numbers are huge, and it HAS to be looked at. We have used Market Defense in the past and I’m happy to share their information with you, if you have a presence on Amazon that is not being maximized.”
- Janet Gurwitch Founder, Laura Mercier Cosmetics; Operating Partner, Advent International