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Purpose Driven Brands and Amazon

June 29, 2022

In 2020, several forces combined to drive the increasing influence of both purpose-driven brands and Amazon.

10 Questions to Guide Your Amazon Strategy

June 29, 2022

Whether you are a brand executive, digital marketer, agency partner, or beauty insider, you will take away valuable insights to guide your Amazon strategy.

Amazon Arbitrage – The Impact on Prestige Beauty Brands

June 29, 2022

Amazon Arbitrage is a specific type of retail arbitrage where sellers find discounted products either online or at a retail store and sell them for a profit on Amazon.

Optimizing Beauty & Wellness Through Science

June 29, 2022

Science-backed beauty is one of the latest trends in the beauty & wellness industry.

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Market Defense is the premiere, most sought-after partner for prestige beauty and other consumer passion brands seeking to protect brand equity and drive profitable growth on global marketplaces. We provide a full suite of services including Account Management, Brand Protection & Legal, Logistics & Operations, Advertising, and Creative. We solve your most complex marketplace challenges.

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