Market Defense Makes 2023 Predictions for Amazon, Beauty, China and beyond
December 22, 2022
What will 2023 bring to the Amazon ecosystem? Market Defense is ready for all of it.
Advertising Strategy
Skyn Iceland Gets A New Owner, Gears Up For Global Growth Based On Nordic Wellness Positioning
September 27, 2022
Skyn Iceland has traveled into new hands.
Purpose Driven Brands and Amazon
June 29, 2022
In 2020, several forces combined to drive the increasing influence of both purpose-driven brands and Amazon.
10 Questions to Guide Your Amazon Strategy
June 29, 2022
Whether you are a brand executive, digital marketer, agency partner, or beauty insider, you will take away valuable insights to guide your Amazon strategy.
Optimizing Beauty & Wellness Through Science
June 29, 2022
Science-backed beauty is one of the latest trends in the beauty & wellness industry.
Amazon Revamps Indie Beauty Platform and Promotes Indie Beauty Product Deals
March 27, 2019
Beauty Independent